Connect your platform

Once you add your app in AppView, you can connect a platform to the app. This lets you create links to use in campaigns.

Before you begin

Here's what you need to know before getting started.

Requirements

  • Admin, Editor, or Custom Editor permissions
  • Ensure that you have the following platform-specific details:
Required information
Apple App Store
  • App ID - Find your app ID in the App Store URL. Example: If your URL is https://apps.apple.com/us/app/adjust-insights/id1125517808, then your app ID is 1125517808.
  • Bundle ID - Find your Bundle ID in your App Store Connect account.
  • Set up universal links in your Apple developer account and Xcode before you enable universal linking for your app.
  • App ID prefix - Find this in your Apple Developer account.
  • App scheme - Work with your developer to define the app scheme.
  • Custom URL - To send your users to a custom website instead of the App Store.
  • Apple provider ID - To send data to App Store Connect App Analytics
Google Play Store
  • App ID - Find your app ID in the Google Play Store URL. Example: If your URL is https://play.google.com/store/apps/details?id=com.adjust.insights, then your app ID is com.adjust.insights.
  • App scheme - Work with your developer to define the app scheme.
  • Custom URL  To send your users to a custom website instead of the Google Play Store.
  • Firebase Cloud messaging key - To track uninstalls and reinstalls.
Amazon Appstore
  • Amazon Standard Identification Number (ASIN)  Find your ASIN in the Amazon Appstore URL. Example: If your URL is https://www.amazon.com/gp/product/B0773RLHWH, then your ASIN is B0773RLHWH.
  • Custom URL  To send your users to a custom website instead of the Amazon Appstore.
  • Firebase Cloud messaging key - To track uninstalls and reinstalls.
Huawei App Gallery
  • App ID - Find your app ID in the Huawei AppGallery URL. Example: If your URL is https://appgallery.huawei.com/app/C101698379, then your app ID is C101698379.
  • App scheme  Work with your developer to define the app scheme.
  • Custom URL  To send your users to a custom website instead of the Huawei AppGallery.
Microsoft Store
  • App ID - Find your app ID in the Microsoft Store URL. Example: If your URL is https://www.microsoft.com/store/apps/9wuencrfj3t7, then your app ID is 9wuencrfj3t7.
  • Custom URL  To send your users to a custom website instead of the Microsoft Store.

To connect a platform:

  1. Under AppView, select All apps.
  2. Select your app.
  3. Select the Platforms tab.
  4. Under Select a platform, choose Android, iOS, Web, or Other. PC, CTV, and Console are set up separately — see the note below.
Note:

To learn more about setting up a gaming app for PC or consoles, visit PC and Console measurement, for Web apps, visit Set up web attribution.

Depending on what platform you want to configure, follow the steps in the relevant section.

iOS: Apple App Store app

Required

  1. On the Platforms tab, select iOS.
  2. Select Add, choose Apple App Store, and enter your App ID and iOS bundle ID.
    • If you haven't submitted your app to the app store yet, select I don't have an app ID yet.
  3. Select Apply.
A screenshot of your iOS app platform settings in Suite.

Optional configuration

  1. Under Device type, choose your app's default device:
    • Universal iPhone and iPad
    • iPhone
    • iPad
  2. Under Universal linking, turn on Enable universal linking to enable universal links for your app. This creates a raw universal link.
    • Enter the App ID prefix.
    • Enter the App scheme.
  3. Under Advanced settings, turn on Redirect all clicks to a custom URL and enter a Custom URL, if you want your users to go to a custom website instead of the App Store. We recommend this if your app does not have an App ID.
  4. Under Advanced settings, turn on Send data to App Store Connect and enter the Apple provider ID to send data to App Store Connect App Analytics.
  5. Select Save.
Important:

Apple needs to verify your iOS app ID to enable SKAN features. After adding the platfom, complete the steps to verify your app ID.

Android app stores

Selecting the Android platform lets you choose one app store as your default: Google Play Store, Huawei AppGallery, or Amazon Appstore. You can add the other stores later as optional configuration:

Android: Google Play Store

Required

  1. On the Platforms tab, select Android > Google Play Store.
  2. Enter your App ID.
    • If you haven't submitted your app to the app store yet, select I don't have an app ID yet.
  3. Select Apply.

Optional configuration

  1. Select Add if you want to configure alternative stores in addition to the default one. Adding an alternative store allows you to adjust store detection and verification settings and see the correct store-specific app identifier in the reports.

add an alternative store

  1. Under Deep linking with Android App Links, work with your developer to set your branded domain and app scheme.
  2. Under Advanced settings, turn on Redirect all clicks to a custom URL and enter a Custom URL, if you want your users to go to a custom website instead of the Google Play Store.
  3. Turn on Record uninstall and reinstall data, and enter your Firebase Cloud messaging key if you want Adjust to measure uninstalls and reinstalls.
  4. Select Save.
A screenshot of your android app platform setup for Google Play.

Android: Amazon Appstore

Required

  1. On the Platforms tab, select Android > Amazon Appstore.
  2. Enter your Amazon Standard Identification Number (ASIN).
    • If you haven't submitted your app to the app store yet, select I don't have an ASIN yet.
  3. Select Apply.

Optional configuration

  1. Select Add if you want to configure alternative stores in addition to the default one. Adding an alternative store allows you to adjust store detection and verification settings and see the correct store-specific app identifier in the reports.

add an alternative store

  1. Under Deep linking with Android App Links, work with your developer to define the app scheme for deep linking.
  2. Under Advanced settings, turn on Redirect all clicks to a custom URL and enter a Custom URL, if you want your users to go to a custom website instead of the Amazon Appstore.
  3. Turn on Record uninstall and reinstall data, and enter your Firebase Cloud messaging key if you want Adjust to measure uninstalls and reinstalls.
  4. Select Save.

Android: Huawei AppGallery

Required

  1. On the Platforms tab, select Android > Huawei AppGallery.
  2. Enter your App ID.
    • If you haven't submitted your app to the app store yet, select I don't have an app ID yet.
  3. Select Apply.

Optional configuration

  1. Select Add if you want to configure alternative stores in addition to the default one. Adding an alternative store allows you to adjust store detection and verification settings and see the correct store-specific app identifier in the reports.

add an alternative store

  1. Under Deep linking with Android App Links, work with your developer to define the app scheme for deep linking.
  2. Under Advanced settings, turn on Redirect all clicks to a custom URL and enter a Custom URL, if you want your users to go to a custom website instead of the Huawei AppGallery.
  3. Select Save.

Microsoft Store

Microsoft Store (Mobile) is now configured under the Other platform rather than Windows.

Required

  1. On the Platforms tab, select Other > Microsoft Store (Mobile).
  2. Enter your App ID.
    • If you haven't submitted your app to the app store yet, select I don't have an app ID yet.
  3. Select Apply.

Optional configuration

  1. Under Advanced settings, turn on Redirect all clicks to a custom URL and enter a Custom URL, if you want your users to go to a custom website instead of the Microsoft Store. We recommend this if your app does not have an App ID.
  2. Select Save.

Connect additional platforms

With multi-platform apps, you can use the same Adjust app token, event tokens, and link tokens for every version of your app, and create links that automatically redirect to the device's relevant app store.