Set up Spotify

Spotify is an ad network integrated with Adjust. Our integration lets Spotify receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with Spotify for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with Spotify.

Before you begin

Requirements

iOS | Android | Windows | Unity | React Native | Flutter | Adobe Air | Cordova | Marmalade | Xamarin | Cocos2d-x | Titanium | Corona

Select Spotify and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > Spotify. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Spotify.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Spotify. To enable data sharing:

  1. Turn on Enabled

Once you enable data sharing with Spotify, Adjust automatically sends Spotify the following data, by default:

  • install

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Spotify by default.

  • install

Send additional data

Choose the amount and type of data that you want to share with Spotify through callbacks. Spotify may use this information to optimize performance.

  1. Under What sources of data do you want to share?, choose the attribution source of the data you are sharing with Spotify:
  • Data from all attribution sources
  • Only data attributed to Spotify

Configure your link and settings

You have the option to set your:

Create your link and share it with Spotify

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with Spotify.

Once you’ve created your link, share it with Spotify for placement in campaigns.

List of all parameters forwarded to Spotify

Spotify requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{activity_kind}Type of user activity
{adgroup_name}Adgroup name, as taken from the tracker
{campaign_name}Campaign name, as taken from the tracker
{click_time}Attributed click timestamp
{impression_time}Attributed impression timestamp
{installed_at}Install (i.e., first app open) timestamp